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    MYANHOTEL 2017 NEWS: MYANMAR’S CONTINUED DEVELOPMENT PROMPTS INTERNATIONAL HOTEL CHAINS TO SET UP SHOP IN THE COUNTRY  
       
   
Since the sweeping reforms made to Myanmar’s administration over the past several years, the country’s tourism sector has also witnessed phenomenal changes for the better. In the last few years, tourist numbers have surged by a whopping six hundred and fifty per cent, from eight hundred thousand in 2011 to almost six million in 2016. This in turn has prompted foreign investment in the country’s hospitality and tourism to grow by fifteen per cent in 2016 to USD 3 billion and will see an even greater figure in the coming years.
 
       
     
       
    Indeed, this optimistic view does not show any signs of stopping anytime soon. Thai news portal The Nation reported that as of 2016, the World Travel and Tourism Council ranked Myanmar 15 out of 184 countries with respect to the long-term growth of its tourism industry. However the council also projected that within decade, Myanmar will reach second place on that list.

As a matter of fact, a number of international hotel chains have realised the great potential hidden in the country’s development and have begun to capitalise on it. On 11 July 2017, the Myanmar Times reported that the French multinational hotel group AccorHotels and Thai company LP Holding have partnered to build three hotels in Myanmar – Pullman Yangon Centrepoint in Yangon and Mercure Mandalay Hill Resort and Mandalay Hill Resort MGallery by Sofitel in Mandalay. Then on 11 August, the Myanmar Times announced that Japanese hotel chain Okura Hotels & Resorts will open its first hotel in Myanmar – Okura Prestige Yangon, which already began construction and is expected to be completed by 2020. American hospitality company Marriott International has also laid its claim to Myanmar, as recently reported by news site Hospitality Biz India with the signing of Courtyard by Marriott Yangon on 26 July 2017, which is scheduled to open in 2019.

Many of these hotels will be high-end accommodations, with a plethora of guestrooms, suites and facilities to cater to the needs of business and leisure guests in Myanmar. Furthermore, many of them are situated in strategic locations around Yangon and Mandalay, both of which are commercial strongpoints and popular tourist destinations in the country.

Such big news points to the potential of Myanmar’s tourism and hospitality industry that still remains largely untapped. And it is this potential that events such as MYANHOTEL 2017 invite all to explore and realise.

Held at the MEP Mindama in Yangon from 2 to 4 November, MYANHOTEL 2017 serves as a platform to showcase the latest innovations and products related to hotel equipment, supplies and services, as well as providing a stage for entrepreneurs to explore new business prospects and partnership opportunities. In addition, MYANHOTEL 2017 will be held in conjunction with the co-related MYANFOOD 2017 – Myanmar’s International Exhibition for the Food & Beverage industry.

MYANHOTEL 2017 is organised by AMB Tarsus Events Group, the leading international trade show organiser in Southeast Asia. It has also organised and hosted other commercial and industrial expos in Cambodia, Laos, Sri Lanka and the Philippines.

To find out how you can visit or participate and benefit from the MYANHOTEL 2017, please contact Ms Aye at aye@ambtarsus.com or Mr Darren Siow at darren@ambtarsus.com for more details.
 
       
 

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